WEBSITE PRIVACY POLICY
LAST UPDATE: AUGUST 2024
Shop the LEWK Ltd. (“LEWK”, “we”, or “us”) respects your privacy and is committed to protecting the
personal information you may provide to us while using our website or by otherwise voluntarily
interacting with us.
The purpose of this privacy policy is to inform you about our privacy practices, including how we collect,
use and disclose your personal information (the “Policy”). This Policy applies to our website located at
https://www.shopthelewk.com/ (the “Website”).
Please review the Policy carefully. By submitting your personal information to us, by using our website,
or by voluntarily interacting with us, you consent to our collecting, using and disclosing your personal
information as set out in this Policy, as revised from time to time.
Your continued use of our website following the posting of any amendment to this Policy and, as
applicable following the dissemination of a notice to inform you of those changes, shall constitute your
acceptance of such amendment.
WHAT IS IN THIS PRIVACY POLICY?
▪ Meaning of Personal Information
▪ Your Consent to Collection, Use and Disclosure
▪ Personal Information We Collect
▪ Aggregated and Anonymized Information We Collect
▪ How We Use Your Personal Information
▪ How We Share Your Personal Information
▪ Retention of Personal Information
▪ Third Party Websites and Services
▪ International Transfer and Storage of Information
▪ Information Security
▪ Accessing and Updating Your Personal Information
▪ Opting Out of Communications
▪ Children’s Information
▪ Privacy Policy Updates
▪ Contact Us
MEANING OF PERSONAL INFORMATION
"Personal information" means recorded information that is reasonably capable of identifying an
individual. This information may include, but is not limited to, your name, date of birth, mailing address,
e-mail address, and telephone number. It may also include information that, when used in combination
with other information allows you to be identified, such as age, occupation, and location.
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Generally under Canadian privacy laws, personal information does not include any business contact
information that is solely used to communicate with you in relation to your employment, business or
profession, such as your name, position name or title, work address, work telephone number, work fax
number or work electronic address.
Personal information also does not include information that has been anonymized according to
generally accepted best practices and in such a way that it is, at all times, reasonably foreseeable in the
circumstances that it irreversibly no longer allows an individual to be identified, whether on its own or in
combination with other information.
YOUR CONSENT TO COLLECTION, USE, AND DISCLOSURE
Methods
Where appropriate, we collect, use and disclose your personal information with your
consent, or as permitted or required by law.
How we obtain your consent (i.e. the form we use) will depend on the circumstances, as
well as the sensitivity of the information collected.
Subject to applicable laws, your consent may be express or implied, depending on the
circumstances and the sensitivity of the personal information in question.
If you choose to provide us with your personal information after reviewing this Policy, we
will assume that you consent to the collection, use and disclosure of your personal
information. However, we will require your consent when necessary as required by
applicable privacy laws.
Purposes
Typically, we will seek your consent at the time your personal information is collected.
Where we want to use your personal information for a purpose not previously identified to
you at the time of collection, we will seek your consent prior to our use of such information
Withdrawing Consent
To provide you with access to our website we may collect personal information. Without
such information, we may not be able to provide our services.
You may withdraw your consent to our collection, use or disclosure of your personal
information at any time by contacting us using the contact information in the “Contact Us”
section below. However, note that:
o withdrawal of your consent may prevent us from providing website access to you, in
whole or in part, or prevent those from functioning as intended;
o before we implement the withdrawal of consent, we may require proof of your identity;
and
o even if you withdraw your consent, we may keep using, disclosing or retaining some of
your personal information to the extent required by applicable law.
Consent and Other Individuals
If you provide personal information about another individual to us, it is your responsibility to
obtain the consent of that individual to enable us to collect from you, use and disclose their
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information as described in this Policy. By providing personal information about another
individual to us, you represent and warrant that you have obtained their prior consent to our
collection of his/her personal information from a third party and made them aware of this
Policy.
PERSONAL INFORMATION WE COLLECT
What Information We Collect
The information we may collect about you varies depending on the nature of our relationship with you.
Generally, the personal information we collect falls into the following categories (not all of which may
apply to you):
● Visitor Information: When users visit our Website and its associated sub-domains, we may
collect information they submit to us directly through the site, such as their email address if
they request information about LEWK. This includes contact forms which a Visitor may choose
to fill out on the Website.
● Log Information: To the extent permitted under applicable law, we automatically log
information about use of the Website, including the type of browser used, dates and times of
access, pages viewed, and IP address. We may also, subject to applicable law, collect or infer
your geographic location based on your IP address. Usage and personal information may be
logged as well for the purpose of tracking down technical issues.
● Device Information: We automatically collect information about the computer or mobile devices
used to access the website, including the hardware model, operating system and version,
unique device identifiers and mobile network information.
● Information Collected by Cookies and Other Tracking Technologies: To the extent permitted
under applicable law, we may use third-party analytics tools to better understand the user base
of our websites. To do so, we use various technologies to collect information, and this may
include sending cookies to user computers or mobile devices or enlisting third party services
which use cookies to track your activities on our website. Cookies are small data files transferred
to your computer’s hard-drive by a website, if your browser is enabled to accept cookies. They
keep a record of your preferences, making your subsequent visits to the site more efficient.
Cookies may store a variety of information, including the number of times that you access a site,
your registration information and the number of times that you view a particular page or other
item on the site. The use of cookies is a common practice adopted by most major sites to better
serve their users. Most internet browsers will allow you to erase cookies from your computer
hard drive, block acceptance of cookies, or receive a warning before a cookie is stored. You
should refer to your browser instructions or “Help” screen to learn more about how to manage
cookies. Please note, however, that if you block cookies, some portions of the website may not
function properly. For more information, please see our Cookies Policy.
B. Other Interactions
● For individuals who otherwise interact with us, whether in person, on the website, by phone or
email, through social media or otherwise, including individuals who request information about
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our products or services, or who enter a contest or respond to surveys and questionnaires, we
may collect information they provide to us during these interactions. This information may
include name, e-mail address and other contact information.
AGGREGATED AND ANONYMIZED INFORMATION WE COLLECT
General, aggregated, demographic, and non-personal information may be collected by us through our
websites or Services, but any such information will not be linked to any of your personal information.
This type of anonymous, aggregated profiling and session data may include information that you have
provided to us through surveys, polls, etc., and may also include aggregated anonymous information
about website usage and the customer base.
We will take reasonable measures to ensure the aggregated/anonymized information cannot be
associated with an individual, we will maintain and use such information only in an
aggregated/anonymized form, and we will not attempt to reidentify such information except as
permitted by law. We may disclose aggregated information about you, and information that does not
identify any individual, without restriction.
HOW WE USE YOUR PERSONAL INFORMATION
We use the information we collect from users in connection with our website to provide, maintain,
analyze, and improve our products and services, including to:
● Respond to your comments, questions, and requests, and otherwise facilitate or contact you
about your use of the Website.
● Communicate with you about marketing aspects such as products, services, offers, and events
offered by LEWK and others, and provide news and information we think will be of interest to
you.
● To the extent permitted under applicable law, monitor and analyze trends, usage and activities
in connection with our Website, and personalize and improve our website, products and
services.
● Notify you about important changes our services and applicable terms and policies.
● Collect, display and publish reviews and comments from our users and customers about our
products and services.
● Detect, investigate and prevent fraudulent transactions and other illegal activities and protect
the rights and property of LEWK and others.
● Enforce this Policy or our Terms of Service;
● Carry out any other purpose for which consent is obtained, or as otherwise permitted or
required by law.
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Whatever the purpose may be, we will collect and process your personal information to the extent you
have provided us with your consent, or alternatively as reasonably necessary to fulfill our contracts with
you, or as may be required by applicable law. We may use your personal information and other
information for purposes for which we have obtained your consent, and for such other purposes as may
be permitted or required by applicable law.
HOW WE SHARE YOUR PERSONAL INFORMATION
Personal information we collected may be shared as follows or as otherwise described in this Privacy
Policy:
● In response to a request for information if we believe disclosure is in accordance with any
applicable law, regulation or legal process, or as otherwise required by any applicable law, rule
or regulation;
● With vendors, consultants, and other service providers who need access to such information to
carry out work on our behalf in connection with our Services.
If we provide your information to third party service providers, we take reasonable measures to ensure
that this Policy and its principles are complied with and these third parties provide sufficient guarantees
to implement appropriate security measures. We also require that they only use your personal
information for the limited purposes for which it is provided. When our service providers no longer need
your personal information for those limited purposes, we require that they dispose of the personal
information. We do not authorize the service providers to disclose your personal information to
unauthorized parties or to use your personal information for their direct marketing purposes.
In some circumstances, we may permit our service providers to retain aggregated or statistical
information that does not identify you directly.
Additionally, we may use and disclose your information when we believe such use or disclosure is
permitted, necessary or appropriate:
(a) under applicable law, including laws outside your country of residence;
(b) to comply with legal process, including outside of your country of residence;
(c) to respond to requests from public and government authorities, or to cooperate with law
enforcement, including public and government authorities outside your country of residence;
(d) to enforce the terms of the agreements for our products and services;
(e) to protect our operations or those of any of our affiliates or subsidiaries;
(f) to protect our rights, privacy, safety or property, and/or those of our affiliates, you or others;
(g) to allow us to pursue available remedies or limit the damages that we may sustain; and
(h) in connection with a sale or business transaction, we may transfer your personal information
to a third party to the extent necessary to conclude any reorganization, merger, sale, joint
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venture, assignment, transfer or other disposition of all or any portion of our business, brands,
affiliates, subsidiaries or other assets.
If we otherwise intend to disclose your personal information to a third party, in a manner not identified
in this Policy, we will identify that third party and the purpose for the disclosure, and obtain your
consent.
RETENTION OF PERSONAL INFORMATION
We will use, disclose or retain your personal information only for as long as necessary to fulfill the
purposes for which that personal information was collected and as permitted or required by law. These
times vary depending on the purpose for which the information was collected and the need for the
information. We will destroy records containing personal information or in some cases, anonymize all
personal information in the records, when we no longer need the information for the purpose for which
it was collected, or for other business or legal purposes, or its retention is no longer required by law.
THIRD PARTY WEBSITES AND SERVICES
This Policy applies only to our website, products, and services. It does not extend to any websites,
products, social media platforms or services provided by third parties.
There may be times where a third party may ask to collect your personal information themselves. These
third parties can include advertisers and third party service providers and payment processors. When
you provide your personal information to such third parties, they will use your personal information in
accordance with their own privacy policies and not this Policy. Therefore, you should read their privacy
policies carefully before providing them with your personal information. We are not responsible for the
privacy practices of such third parties, and we encourage you to review all third party privacy policies
prior to using third party websites or products or services.
The third party service providers we use in relation to the Website, include but are not limited to, the
following:
● Google Analytics. We use Google Analytics to help us understand how our users interact with
certain features on our website. For more information, please visit
https://analytics.google.com/analytics/web
● Hubspot. We use Hubspot for lead and client information for employers. Hubspot is a CRM and
marketing system that allows us to track and take action on our relationships with consumers.
For more information, please visit https://hubspot.com
If you would like more information about our service providers, please contact us using the contact
information in the “Contact Us” section below.
INTERNATIONAL TRANSFER AND STORAGE
LEWK is based in Canada and we process and store information in Canada. Your personal information
may also be stored and processed in any country where we have facilities or in which we engage third
party service providers. As a result, to the extent permitted under applicable law, your personal
information may be transferred to countries outside your country of residence, which may have
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different data protection rules than in your home country. While such information is outside of your
country, it is subject to the laws of the country in which it is located, and may be subject to disclosure to
the governments, courts or law enforcement or regulatory agencies of such other country, pursuant to
the laws of such country.
INFORMATION SECURITY
We have implemented reasonable physical, organizational, contractual and technological security
measures with a view to protecting your personal information and other information from loss or theft,
unauthorized access, disclosure, copying, use or modification. We have taken steps to ensure that the
only personnel who are granted access to your personal information are those with a business ‘need-to-
know’ or whose duties reasonably require such information.
While we take precautions against possible breaches in our web sites and customer databases, no web
site or Internet transmission is completely secure, so unfortunately, we cannot guarantee that
unauthorized access, hacking, data loss, or other breaches will never occur. Your use of our website and
the Services are at your own risk. We assume no liability for disclosure of your personal information due
to transmission errors, unauthorized access, or causes beyond our control, including security failures on
the part of our partners and third party service providers and processors.
If you have reason to believe that your interaction with us is no longer secure (for example, if you feel
that the security of any information that you provided to us has been compromised), please contact us
immediately using the contact information in the “Contact Us” section below.
ACCESSING AND UPDATING YOUR PERSONAL INFORMATION
We make reasonable efforts to ensure that your personal information is kept as accurate, complete and
up to date as reasonably necessary. We will not routinely update your personal information, unless
such a process is necessary. We expect you, from time to time, to supply us with updates to your
personal information, when required.
You may make a written request to review any personal information about you that we have collected,
used or disclosed, and we will provide you with any such personal information to the extent required
and/or permitted by law. You may also challenge the accuracy or completeness of your personal
information in our records and request corrections. If you successfully demonstrate that your personal
information in our records is inaccurate or incomplete, we will amend the personal information as
required. To exercise these rights, please contact us by using the contact information in the “Contact
Us” section below.
We may require that you provide sufficient identification to fulfill your request to access or correct your
personal information. Any such identifying information will be used only for this purpose.
OPTING OUT OF COMMUNICATIONS
If you no longer want to receive marketing-related emails from us, you may opt-out of receiving
marketing-related emails by clicking the “unsubscribe” link at the bottom of any email you receive from
us. You may also opt-out by contacting us directly using the contact information in the “Contact Us”
section below.
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We will endeavour to respond to your opt-out request promptly, but we ask that you please allow us a
reasonable time to process your request. Please note that if you opt-out from receiving marketing-
related emails, we may still need to send you communications about your use of our products or other
matters.
CHILDREN’S INFORMATION
Our Website is not intended for children under the age of 16. Children under the age of 16 should not
use our website and should not supply us with any personal information.
If we learn we have collected or received personal information from a child under 16 without
verification of parental consent, we will delete that information. If you believe we might have any
information from or about a child under 16 without the consent of their parent or legal guardian, please
contact us using the information in the “Contact Us” section below.
PRIVACY POLICY UPDATES
This Policy is current as of the “updated” date which appears at the top of this page. It may be modified
or updated from time to time. When changes are made to this Policy, they will become immediately
effective when published in a revised Policy posted on our website unless otherwise noted.
CONTACT US
All comments, questions, concerns or complaints regarding your personal information or our privacy
practices should be sent to our Privacy Officer as follows:
Attention: Privacy Officer
By e-mail: sheena@shopthelewk.com